
SECRET FORDS
New RS Icons Set Now Available!



about the author
Steve grew up in Essex, a few miles from Ford’s Dunton R&D centre, and became enthralled by the prototypes he often saw driving around the area. That sparked a lifelong fascination with cars and a career that started as a Product Designer at Ford. He moved to Mazda during the launch of the MX-5 roadster and followed that with a stint running UK sales for Porsche. He joined a management consultancy before setting up his own practice, Automotive Answers. Saxty’s industry prominence led to his hiring by the FutureBrand consultancy in 2000 to run its global automotive practice. After a decade in the US, he was asked by Jaguar’s CEO to move to the UK as Global Brand Communications Director running Jaguar’s advertising. Back in the US, he was later appointed to run global brand strategy across Nissan’s marketing agencies.
He wrote his first major book on Ford in 2018 – The Cars You Always Promised Yourself. and Secret Fords were finalists for the RAC 2019 and 2022 Book Of The Year awards and received five-star reader reviews.
His next project will launch in September 2023.
STEVE's Books
SECRET FORDS VOLUME ONE
2021 RAC Motoring Book of The Year Finalist
Classic Ford Magazine's 'Best Book' 2021
Unique in format, stunning to look at and incredible value. This new book takes the reader back in time to sit alongside the designers at Ford as they create iconic ’70s & ’80s cars plus hundreds of previously never-seen secret models.
Find out where your car fits it in the story.
Now available as part of the RS Icons two-book set.
