top of page


These are the heroes that shaped Ford of Europe’s history. My last book, The Cars You Always Promised Yourself featured these important men and the important cars they created. If you have – or intend to buy – a copy of my new book Secret Fords then you’ll be introduced to several more key players. But, like any good series, many of the first book’s original cast of characters play a key role in Secret Fords too. 


There’s not enough space to duplicate anything in the new second book. So, instead, they are stored here for reference. If you’ve got time, it is well worth learning these leaders’ tales before you read Secret Fords ­– it will help you enjoy the book. They didn’t just change Ford but, in later roles, as CEOs, Design and Engineering Directors went on to reshape wider automotive world. 

Select a hero and click to learn their story